Statistics: A guide to sources & searches

Click on "Industry" and select "Market Share Reports."

International Market Share and Brand Share information available by drilling down by industry segment.

An easy way to get to revenue and sales statistics is to click on the Comparison Charts tab and then select Industries. Click the Add/Remove button to add one or more Industries. It helps to know the NAICS code for your industry. Search Metrics include Revenue, Sales per Employee, Companies Over Time, and more

While the default search on Hoovers is for All Catagories of information, you can use the drop down menu to change this to a simple Industry search. Hoover's has its own industry classifications, but NAICS and SIC codes can be used effectively as search terms.

The default search is for company information. Company profiles will contain financial data. To access complete financial data available in database, click on "Financials" from the Company Information menu