Italy and Italian: Art, Design, Business, and more

Catalog of an exhibition held at the Triennale Design Museum, Milan, Italy, April 4, 2014-February 22, 2015.

This text reproduces the best selected pages from the annals of Abitare magazine from 1961 to the present, with the stories published chronologically. Each story is presented in full, reflecting the original design and the milieu of the time.

"When it was first introduced in 1949, the Vespa scooter was an entirely new type of vehicle, the result of a flash of inspiration followed by innovative engineering and astute marketing. The author tells the story of this remarkable two-wheeler, from its Italian origins through 40 years of development, with anecdotes about the machines and the colourful characters involved with them."