Forecasting: Fashion & Trends

ANNOUNCING PANTONE 17-3938 Very Peri

"A New Pantone Color Whose Courageous Presence Encourages Personal Inventiveness and Creativity"

(Color of the year 2022: PANTONE®) Click the color swatch to see more.

Pantone's Color of the Year announcement for 2016 gave the best answer to this question!

Read other articles about Pantone.

New databases! 

• TOBE TDG (formerly the forecasting service called Donegar) "is a consumer culture insights agency and creative think tank with a fashion pedigree. TOBE TDG is a special ops team for great companies, delivering business and creative strategies on branding & positioning, consumer engagement, merchandising & curation, design direction, and marketing & messaging. Its deep market intelligence informs one of the most exceptional forward-thinking and leverageable content platforms." https://www.tobetdg.com/abouthttps://www.tobetdg.com/about

Forecast Collection, a related research guide, lists all historical & current forecasts in the FIT Library collections by company and by subject. (7/2016).  Our Historical forecast & trend reports achive collections spans from the late nineteenth century through 2016. Appointment required for all users. The materials in this collection are available for current FIT students and personnel, as well as outside researchers. Check it out!

Also, see for more information: the FIT Library Periodicals Dept. Forecast Services page.

ANNOUNCING PANTONE 17-5104 Ultimate Gray + PANTONE 13-0647 Illuminating

"A marriage of color conveying a message of strength and hopefulness that is both enduring and uplifting." (Color of the year 2021: PANTONE®) Click the color swatches to see more.

ANNOUNCING PANTONE 19-4052​  CLASSIC BLUE

"Instilling calm, confidence, and connection, this enduring blue hue highlights our desire for a dependable and stable foundation on which to build as we cross the threshold into a new era."  (Color of the year 2020: PANTONE®)

For more:

Color of the year 2019: PANTONE®
New York Times article: How Pantone Picked ‘Living Coral’ as the 2019 ‘Color of the Year’ By Wendy MacNaughton, 12/5/18
NPR article: Royal Hue: 'Living Coral' Crowned Color of the Year for 2019, By Colin Dwyer, 12/6/18

video above: ABC Television Stations, 12/7/17

For more:

Color of the year 2018: PANTONE®
New York Times article: The Future Is ... Purple, by Vanessa Friedman, 12/7/17
NPR article: Purple Is The Color Of The Year For 2018, by Camila Domonoske, 12/7/17