Check for suggestions in the When you can't find full text box on the Start Here Research Guide.
Using FIT Databases to find articles ; fitnyc.edu/academics/library/databases
TYPES OF SEARCHES and limiters will vary from databases to database but look for these options:
- keyword text search
- subject search
- abstract
- proximity and other search types and limiters (dates, languages et al.)
- type of publication (e.g. newspaper, peer reviewed)
Hoover’s, a subsidiary of The Dun and Bradstreet Corporation (D&B), offers proprietary business information Hoover's provides data on more than 85 million corporations, 100 million people, and 1,000 industries.
Firefox Private and Google Chrome Incognito are supported browsers.
Provides data, statistics, insights, and perspectives for marketing in a digital world.
Provides international market intelligence, including economic statistics, on industries, countries, and consumers.
Original market research on product categories, consumer groups, and general trends. Mostly US and Europe-focused.
To receive email alerts, click on account settings in the top right, go to “My account and meet the team,” and then click on the "Update your details" button to enter your FIT email address.
Consumer, marketing, retail, and innovation trends.
Students must create an account and re-activate their account every 90 days: click to create or re-activate account.
Locked out of your account for too many incorrect login attempts? Reset your password here.
To access WGSN Insight:
Use an incognito browser to access this resource.
A resource for global market and consumer data and statistics.
Full-text coverage of Woman’s Wear Daily from 1994 - current.
Register for a WWD Digital Daily account using your FIT email address. Once registered, the daily edition of WWD will be sent to your email.
New registrations take 3-9 days to become active.
Access WWD Digital Daily through this WWD Digital Daily link and not through WWD Online.
Reset your password using this link.
Access to nytimes.com website including most of the archive
Please click here for full instructions on how to access New York Times Academic Pass:
This is a selected list of databases. To try others, consult FIT Databases by subject or FIT Databases by title A-Z
To use these online services, you MUST have a current, valid FIT username and password.
Trend reports & forecasting for fashion.
Use the password listed for Doneger
Users are required to create a MY FS account
Use Mozilla/Firefox, Google Chrome, and Safari
To access Peclers(+):
Use activation code: JXWYEND7
Use your FIT email address
For "position" type student or employee job title
Trend reports & forecasting for fashion.
Students must create an account and re-activate their account every 90 days: click to create or re-activate account
Locked out of your account for too many incorrect login attempts? Reset your password here.
To access WGSN Fashion login via the proxy and then with your WGSN username and password select the part of the site you wish to use from the top menu.
Use an incognito browser to access this resource.
Consumer, marketing, retail, and innovation trends.
Students must create an account and re-activate their account every 90 days: click to create or re-activate account.
Locked out of your account for too many incorrect login attempts? Reset your password here.
To access WGSN Insight:
Use an incognito browser to access this resource.
New users may set up an account by clicking on “Log In” at the upper right corner and following the prompts.
Faculty may book class tours to visit Material Connexion. Appointments are required. Please contact Lana Bittman - lana_bittman[at]fitnyc.edu for details.