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Color

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Color in Branding & Communication

Find resources about using color in branding, advertising, marketing and communication.

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Color in Marketing / Branding Web Sites

COLOR Emotion Guide: The Know It All Guide To Color Psychology In Marketing + The Best Hex Chart

COLOR Emotion Guide: The Know It All Guide To Color Psychology In Marketing + The Best Hex Chart
Image source: Coscheduling.com Blog Color Psychology Marketing

Locations in the FIT Library : Commercial art, advertising, photography

COMMERCIAL ART, ADVERTISING, PHOTOGRAPHY
GN 419.3 Tattooing
GT 2345 Body marking - Tattooing
GT 5960.T36 Tattoo artists
N 7433.8 Digital art
NC 960 Illustration
NC 997 Commercial art, Advertising art
NC 998 Advertising art -- History
NC 1001 Commercial art careers
NC 1002 Advertising art topics
NC 1002.C68 Cosmetics
NC 1002.L3 Labels
NC 1002.L63 Logos
NC 1002.P33 Packaging
NC 1003 Trademark design
NC 1320 Cartooning, caricature
NC 1429 Cartoonists
NC 1800 Posters
NK 1548 Color in design
T 325 Trademarks
T 385 Computer graphics
T 396.5 Exhibition design
TR Photography
TR 679 Fashion photography
TS 171.8 3D printing
Z250 Typography
Have a question or comment about these guides? Contact: libraryreference@fitnyc.edu